It's encouraging to see that companies have increased interest in social media, but I'm hoping they stop and think about what's in it for the customer more than they think about what's in it for themselves. Companies who've listened first and continuously learn from participation in social networks have seen improved engagement levels.
Survey Shows Online Customer Engagement is Essential
Posted by
mona19 under Marketing
From http://marketinginteractions.typepad.com 5630 days ago
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