When it comes to awareness, one of the biggest (and most expensive) opportunities is advertising during the Super Bowl – an estimated $2.6 million per 30-second spot. While the rest of the crowd was watching and trying to decide their favorite commercial last year, I was taking careful note of how these big-ticket advertisers actually had a mobile-friendly destination as part of their campaign.
Adding Mobile to Enhance Advertising
Posted by cb711 under MarketingFrom http://lunchpail.knotice.com 4861 days ago
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