BizSugar.com › Marketing › An Insider’s Guide to Holiday Shopping for Search Marketers

With just a few weeks away from Thanksgiving, Black Friday, and Cyber Monday, holiday season can be nerve wracking for many retail search marketers. Though holiday shopping is a favorite time of the year for consumers like you and me, the retail shops have a tough time coming out with an attractive campaign to lure consumers to their outlets. Statistical reports of National Consumer Council show that the around 40% of all retail sales take place between November and December every years. It is going to be the same this year too. Here are a few pointers that every retail search marketer should keep in mind to be a winner in the limited buying pool this holiday season.