BizSugar.com › Marketing › Are We Approaching the End of the Daily Deals Era?

The golden age of daily deals, led by the unprecedented growth of Groupon, seems to be coming to its end. That’s not to say daily deals won’t be sticking around for a long time — clearly there is a business in it — but when two major players withdraw from the space and its biggest player experiences a 50% traffic decline, it’s a clear sign that the daily deals market is no longer in its heyday.