In “Misleading Marketing,” Keith Ritter tells the story of the public bind that AT&T has found themselves in. Unfortunately, many businesses are probably just as guilty of marketing their products in a misleading way, but the spotlight has been shined on AT&T for their recent data plan blunder.
AT&T’s Marketing Woes
Posted by tabithajeannaylor under MarketingFrom http://www.successfulstartup101.com 3216 days ago
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