Building Your Unique Business Message - Ideas To Deals | Small business news; tips; networking

Posted by Ideas2Deals under Marketing
From http://www.ideas2deals.com 4289 days ago
Made Hot by: HeatherStone on February 27, 2013 2:52 am

Without a good sales pitch you will tend to miss the mark when it comes to sharing how you can help your prospect. Having a unique message is critical for success in sales because it allows you to to clearly articulate your value proposition to your prospect.

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Comments

Written by HeatherStone
4289 days ago

Hi Michael,

Thanks for sharing here on BizSugar. A unique message for your business is definitely important and a critical part of establishing your brand. Your message should also have to do with your customers or those you hope will become your customers. It's perhaps the simplest way to position your company for the customer base you most want to target.

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Written by Ideas2Deals
4288 days ago

So so true. I do a lot of work with people looking to start businesses and one of the biggest challenges is getting them to understand it is not about them but rather their customers.

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