Direct Mail Marketing: Get Your Goods in Their Mailbox

Posted by ShannonW under Marketing
From http://www.scottsmarketplace.com 4238 days ago
Made Hot by: mikehartman1 on April 20, 2013 2:55 pm

Direct mail marketing has the highest ROI for customer acquisition according to a study. Learn how you can send targeted mailings on a budget today!

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Comments

Written by jacobbrown877
4234 days ago

Some marketing tools seem old school. Direct mail, for example, in the age of social media seems an old fashioned and costly way to reach customers. But, as you say, understanding what your customers want is the key. Who are your customers?

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Written by HeatherStone
4234 days ago

Hi Shannon,

Some marketing tools seem old school. Direct mail, for example, in the age of social media seems an old fashioned and costly way to reach customers. But, as you say, understanding what your customers want is the key. Who are your customers? What channels do they respond to? What channels reach them? Answering all these questions is critical instead of just assuming there is a standard way to reach your market.

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