Guarantees can be a way of reducing customer stress. They reduce the anxiety of the unexpected happening. This means your customers do not have to play the mind games of “what if something goes wrong”. However not all products or services need to offer guarantees. Here are some factors to consider.
Do You Need A Guarantee To Get More Customers? | M4B Marketing
Posted by m4bmarketing under MarketingFrom http://www.m4bmarketing.com 4216 days ago
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4215 days ago
4214 days ago
I am glad you brought up SEO, because people are still falling for it and waste their money. You summed it up well and only yesterday I was talking to a writer who wanted to give a guarantee because he read it was the thing to do. Luckily he rethought what was at stake.
Susan