No other channel has had to distinguish so distinctly between function and design as mobile. Given its small screens, immediate user needs, and some of the unique sensor and computational capabilities that mobility brings to bear, site functionality can drive the perception amplification of design success or failure – even if a site is impeccably designed and presented.
Four Essentials of Mobile Site Functionality
Posted by
cb711 under Marketing
From http://lunchpail.knotice.com 4420 days ago
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