How to Create A Unique Selling Proposition

How to Create A Unique Selling Proposition  - http://articles.bplans.com Avatar Posted by PASAngelique under Marketing
From http://articles.bplans.com 1553 days ago
Made Hot by: OpenSourceMedia on April 20, 2015 4:34 pm
Whether you’re a new entrepreneur or thinking about joining the ranks, one question you’ll have to answer is: What sets your business apart? The answer to that question usually leads entrepreneurs to define their value proposition, also called unique selling proposition, or USP.

To help entrepreneurs create a value proposition, we’ve written this handy guide to walk you through the process.






Comments


Written by patriciashultz
1550 days ago

USP is more about what makes you want to purchase the product. Like The superior suction of the Dyson vacuum. The UVP is what makes that product seem like a great deal, such as a lower selling price or bulk quantity discounts.



Written by lyceum
1550 days ago

What's the difference between an Unique Selling Proposition and an Unique Value Proposition?



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Share your small business tips with the community!
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Share your small business tips with the community!