How to Create a Window Display That'll Stop Traffic

Avatar Posted by ShannonW under Marketing
From http://www.scottsmarketplace.com 3971 days ago
Made Hot by: BizWise on December 21, 2013 8:08 pm
Ready for some window display ideas for your business that'll stop traffic? Learn how you can easily create edgy and eye-catching displays while on a budget.





Comments


Written by lyceum
3962 days ago

Shannon: Thanks for the information. Have you visited the XOXO store in the Big Apple? Have you covered any guerrilla marketing activity in your area?



Written by lyceum
3967 days ago

Shannon: Where is the XOXO store located? Is the XOXO brand in the same category as Victoria Secret? I will be involved in a new business venture that is in the clothing field, so it is interesting how a brick and mortar store could drive traffic to the web shop. Would you classify this activity as guerrilla marketing?



Written by ShannonW
3962 days ago

Hi, Lyceum! This happened at their NYC store a few years back. I would definitely qualify this as a guerrilla marketing tactic and think it's a great way for a brick-and-mortar shop to grab a lot of attention fast.



Written by kingofcontent92
3968 days ago

Amazing article,thanks to the author for giving us these useful advice and information.



Written by ShannonW
3967 days ago

Thank you -- I appreciate it!



Written by lyceum
3968 days ago

Shannon Willoby: I like the bold movement by XOXO. I wouldn't mind doing this kind of window shopping! ;) This marketing tactic involves attention, interest and desire, but will it result in action, i.e., more sales?



Written by ShannonW
3967 days ago

Haha you and many others I'm sure! :) It drove quite a bit of extra traffic to XOXO’s site, so you’d think they’d see a bump in sales as well. Especially since the girls in the apartment were wearing clothes and lingerie from XOXO’s own line! Seems like a great way to highlight your products, but would be interested in knowing their exact numbers. Thanks for your comment!



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