How to Use Influencer Marketing for Your Retail Business
Posted by lyceum under MarketingFrom http://smallbiztrends.com 3054 days ago
One of the hottest marketing trends for the coming year is something called “influencer marketing.” Basically, influencer marketing means working with influencers — people who have a large social media and/or real-life following and are able to influence their followers’ purchasing decisions.
If you’ve ever bought something as a result of seeing a blogger wear it, use it or review it, influencer marketing has worked on you. How can influence or marketing work for a retail business? Here’s a guide to getting started.
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