In 10 Years, Content Marketing Will Just Be Marketing

Posted by zolachupik under Marketing
From http://contentmarketinginstitute.com 1915 days ago
Made Hot by: LoopLooper on May 22, 2017 11:12 pm

In this episode, Robert and I explore Snapchat’s financials and suggest the priorities Snap should focus on to stay in the game. We also discuss content marketing’s future as an intrinsic marketing function that’s indistinguishable from the whole. Rants and raves include Wendy’s chicken nuggets and the Vivendi/Havas merger; then we close the show with an example of the week from United Feature Syndicate.

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Comments

Written by HeatherStone
1914 days ago

In fact, Zola, I think you could argue this is already happening. Though I suspect marketing pros will still be breaking marketing down by type -- and content marketing will likely be one of them. But equally likely is that we'll begin to realize that content marketing is nothing new and has been used for a very, very long time.

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