I read an article about Tony Bennett on the weekend. At the young age of 85 he appears to be thriving in his career and enjoying his life.According to the article this success has not always been the case and here are a few marketing lessons we can learn from him and his career:
Marketing Lessons From Tony Bennett | M4B Marketing
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m4bmarketing under Marketing
From http://www.m4bmarketing.com 4788 days ago
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Comments
4787 days ago
He's so popular now, that Alec Baldwin has done impressions of him on Saturday Night Live - a couple years ago near Christmas, and in the XXXVIIth season opener just this past Saturday. The impressions are very good - and hilarious. In fact, the real Tony Bennett joined Alec (as Tony) with Christina Aguilera in a Christmas trio, and Alec (as Tony) interviewed Tony (as guest Tony Benedetto - his real name) on "The Tony Bennett Talk Show". Funny stuff - the impression was so good it was hard to keep track.
Duncan
4787 days ago
4787 days ago
It is great to see age being no barrier and I was originally going to include Betty White who at 88 is the oldest to host SNL and has just released a rap song.
Susan
4788 days ago
I really admire Tony Bennett in that he’s not afraid to stamp his mark on new ground, while keeping true to what he does best.
There’s some great lessons in here for all of us. Wasn’t aware of his sons involvement.
4787 days ago
Susan