Using social media doesn't mean innovation. The definition of innovation according to Peter Drucker is “...any change that creates an added dimension of performance”. Social media is a chance for us, marketers to step beyond the realm or our core duties and add some real innovation to the firm.
Real Innovation Through Social Media
Posted by bloggertone under MarketingFrom http://bloggertone.com 4940 days ago
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4940 days ago
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