Every employee in the corporate world experiences a condition that can have dire consequences. It's known as "Shiny Ball Syndrome," and it can cause significant harm to both corporations and their leaders.
Shiny Ball Syndrome (SBS) is characterized by an insatiable and constant desire to pursue the latest trends and ideas. If you've spent any time working in the corporate sector, you've likely encountered individuals suffering from mild to severe cases of SBS. Even prominent consumer brands and social media companies have fallen victim to this syndrome, losing sight of consumer needs and market demands in their pursuit of fleeting trends.
Today we’re going to examine one of the larger fads in the eCommerce industry — subscriptions. Nothing is quite so enchanting as the shiny ball of recurring revenue.
The Allure of Subscriptions: The Shiny Ball of Recurring Revenue
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From https://www.futurecommerce.com 421 days ago
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“Definitely! The incredible artificial intelligence (AI) revolution is...”
“Rachel: Thanks again! :)
All the Best,
Martin...”
“Thank you for reading Martin!
Rachel...”
“Rachel: Thanks for your kind words! :) I needed to hear this, right now....”
“Hey Martin,
You have a great approach! Being an "intellectual nano...”
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