The new marketing model: Peer index marketing - Tech News and Analysis | Small business news; tips; networking

Posted by SEORabbit under Marketing
From http://gigaom.com 4855 days ago

A new marketing model has emerged - peer index marketing. It is based on the belief that some customers have larger influence on others when it comes to purchase decisions. Gigaom articles explains well this new type of marketing.

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Comments

Written by businessavante
4856 days ago

Hi Azeem.

I like what you said about the automotive expert being asked questions in his field, but not about fly fishing (in the paragraph about 'refining').

The funny thing is that celebrities on talk shows - or just stopped on the street by a reporter - are asked about all sorts of subjects that have nothing to do with whatever their expertise is (if any, now that we have celebrities whose only claim to fame is that they are somehow considered a celebrity). Too bad it doesn't apply there.

Duncan

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