Location-based mobile marketing and location-based search is going to be much more effective than location-based display advertising. By allowing an end customer to use their location information as “currency” to receive useful content or interactions, they are empowered and self-selected to be open to marketing messages that are relevant to them.
Time to Check-In to Location-Based Mobile Marketing
Posted by cb711 under MarketingFrom http://lunchpail.knotice.com 4944 days ago
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