Trust: How Are Your Eroding The Trust Between You And Your Audience

Posted by davidlowbridge under Marketing
From http://twofeetmarketing.com 2954 days ago
Made Hot by: OpenSourceMedia on October 26, 2016 1:07 pm

Are you eroding trust with your audience? What actions could be making it harder for you to sell? Here are some of the activities that could be hurting your business.

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Comments

Written by lyceum
2947 days ago

David: What do you think about Google's goo.gl?

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Written by tiroberts
2948 days ago

Great info. Thanks for sharing.

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Written by tiroberts
2948 days ago

Great info. Thanks for sharing.

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Written by lyceum
2952 days ago

David: What kind of URL shortening services have you used in the past?

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Written by davidlowbridge
2952 days ago

I have used most of them at some point in the past. TinyURL is the best for keeping trust, but still, research has found that shortened URLs erode trust between audience and brand.

It is mainly because they can't be sure of where they are clicking through to.

Another downside of TinyURL is it can often be longer than others and on one or two occassions, their preview shortened URL was longer than the original.

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