Kelloggs launched a marketing campaign to reach an audience of single men between the ages of 18 and 35, by placing a QR code and SMS predominantly on the back of their new Crunchy Nut Cereal Packets.
What can Kellogg's QR Code Campaign teach us about Marketing?
Posted by bloggertone under MarketingFrom http://bloggertone.com 4687 days ago
Who Voted for this Story
Subscribe
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
Comments
4687 days ago
When I was a wee lad 89 million years ago, we used to send in 4 box-tops & a quarter to get the baking-soda powered submarine (for bathtub use, of course). They'd nailed the grade-school market then.
Duncan