BizSugar.com › News › 6 tips to improve search engine ranking using Off-Page SEO

Search engine optimization is the process to increase visibility on organic search results for certain search terms on search engine such as Google. If it is not carried out properly then it can lead to very little traffic on your website. There are two types of SEO- on-page SEO is one where you enter the meta-tags, meta-descriptions, keywords which are to be targeted, title and structured HTML and off-page SEO which will be explained in the following topic.