Out of the 1,000 surveyed, 66% of them stated that they do not wish to be targeted via behavioral advertising.

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Written by lyceum
4645 days ago

It was interesting to see how people are reacting to behavioral advertising. I think that personalized ads and suggestions will be more and more common in the future. Example: Amazon's recommendations based on your browsing and purchasing history.



Written by ShawnHessinger
4646 days ago

A good overview of how marketers target social website browsing behaviors and how people react to this marketing.



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