Yahoo Needs a Lifeboat Not a Logo

Posted by lyceum under News
From http://www.bloomberg.com 4095 days ago
Made Hot by: techmedia on September 10, 2013 8:54 am

By Megan McArdle:

“Rearranging the deck chairs on the Titanic” has some new competition for phrase meaning pointless business activity at failing firm: “rearranging the fonts in your logo.” Today, ending a futile "30 Days of Change" Web campaign, Yahoo announced "a new design it could live with," says PC Magazine. The rest of us can breathe a sigh of relief. No need to fear that the company will take its own life rather than suffer through the indignity of a malformed logo.

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