There are subtle differences between American and British English. The differences can be so small that UK brands are sometimes letting their bloggers use US English on their sites. Yet research has shown that audiences don't like this. So should you be using US or UK English?
American English: Should Your UK Blog Use It?
Posted by davidlowbridge under Online MarketingFrom http://twofeetmarketing.com 3175 days ago
Made Hot by: fusionswim on August 29, 2015 7:01 pm
Who Voted for this Story
Subscribe
“Rachel: Great to hear! Thanks for your kind words! :)
All the Best,
Martin...”
“Thank you, Martin. That's a fantastic motto... and I couldn't agree more!...”
“Lisa: Good to hear! Thanks for your response....”
“For sure, I know I did years ago when I was working for others....”
“Lisa: I wonder if they potential employee is doing a background check on...”
Comments
3172 days ago
3172 days ago
3172 days ago
3172 days ago
3172 days ago
For many UK brands who don't want international clients, US English can confuse local audiences and this can damage their marketing effectiveness. Therefore, they should stick to UK English.