BizSugar.com › Online Marketing › Black Friday 101: 5 Tips to Turn Your Ecommerce Site into a Selling Machine

For many shoppers, the idea of fighting the Black Friday crowds seems crazy compared to shopping online from the comfort of home. This explains why the ecommerce space has experienced such massive holiday growth over the years. In fact, 2012 Black Friday sales reached over $1 billion for the first time in history, a whopping increase of 26 percent from the previous year.