Local advertisers are set to spend 81% more on promotions than media-based advertising this year, according to a new study by Borrell Associates. The report forecasts that growth in digital promotions will outpace digital advertising by 65% over the next four years, jumping from $32.2 billion in 2012 to over $80 billion in 2017.
Borrell: Promotions Will Dominate Local Media Ad Spend in 2013Posted by SeanBarkulis under Online Marketing
From http://streetfightmag.com 3662 days ago
Who Voted for this Story
Top BizSugar Users
This week's most active BizSugar users. Join Them!