BizSugar.com › Online Marketing › Content Q&A: ‘Why do I need content?’ and other commonly-asked questions

Content marketing is one of those things that most brands around the world know they need to invest in. Some are still struggling to see the point though. As such, in my role as a content marketing specialist, I’m often faced with the same set of questions.

To provide a little more insight into the big bad world of content, here are answers to four of the most common queries I receive each week...