Five Big Problems with Content Curation

Posted by Todd Jensen under Online Marketing
From http://socialmediatoday.com 4502 days ago

Curating content is an attractive solution to the "content is king" question, but it does come with some inherent problems. This article on Social Media Today takes a brief look at five different issue surrounding content curation. The problems discussed are humanistic rather than technical.

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Comments

Written by HeatherStone
4502 days ago

Thanks for sharing this, Todd. I think this is not the kind of curated content most people think of when they use the term. Most importantly, I think there is an idea that the content shared should tell us a bit about the business, its expertise, and its brand. I don't know how we get that from an automated pick of related content...and believe me, visitors can tell the difference.

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