BizSugar.com › Online Marketing › Go Ahead, Ignore Mobile Users for Email Marketing, We Dare You! [Infographic]

Of course, email marketing is nothing new. Mobile devices are certainly not new either. So, what about your email marketing efforts on mobile devices?

Here’s an interesting stat from this infographic, “40.1% of all email campaigns are opened on mobile devices.” That’s a huge number! Ignoring mobile in any marketing effort is a recipe for disaster. But ignoring 40.1%??? That’s crazy!