How to A/B Split Test your Facebook Ads to Maximize ROI

Posted by Wishpond under Online Marketing
From http://blog.wishpond.com 4037 days ago
Made Hot by: logistico on November 4, 2013 8:18 am

Are you looking for a silver bullet to maximize your Facebook Ad’s ROI? Have you heard of A/B Testing? This article will break it down for you. I’ll give you the five variables you need to be testing, and how to interpret your ad’s performance with Wishpond’s ad tool (though the rules apply for any ad tool).

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Comments

Written by tiroberts
4035 days ago

A/B split testing is extremely important, especially in paid advertising. It's amazes me how many businesses don't both to do a/b split testing. It's can save you thousands of dollars in revenue and do much more increasing your bottom line. Thanks for sharing your insight with us.

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