How to Define and Create Your Brand Voice

Posted by johnwho under Online Marketing
From http://cjgdigitalmarketing.com 1265 days ago
Made Hot by: JoshRed on January 18, 2017 10:12 am

Creating and defining your voice is a process of selecting a set of traits that comprise an identity, and then communicating in a way that expresses and prioritizes those traits. How can your business find its very own brand voice? Here are some steps and tips that can help you:

Who Voted for this Story

Top BizSugar Users

This week's most active BizSugar users. Join Them!

Comments

Written by lyceum
1261 days ago

Jomer: Could you give some examples of small business that have a created their unique brand voices.

- 1 +

Written by johnwho
1260 days ago

I think its hard to provide concrete example since measuring brand voice is a bit hard to do. But I cited the 3 brands that have their own 3 word unique brand slogan which essentially describes the brand and hence the basis of their brand voice.

- 0 +