BizSugar.com › Online Marketing › How to Integrate User-generated Content Into your Hotel Marketing

Marketing is a way of showing people what you can offer and what they can experience if they stay in your Hotel. A good content marketing strategy is complex, detailed and wisely fashioned. A great content marketing strategy goes beyond the typical and includes content generated in various ways. If you want to be on top of your game and produce appealing and engaging content, then you need to adopt innovative forms of marketing. User-generated (UG) content can be just the ingredient you’re missing.