BizSugar.com › Online Marketing › How to Use Squidoo for Small Business Marketing

In another video from David Skul of Relativity Business Technology Solutions, David discusses how to use Squidoo for marketing, including marketing for your small business. Squidoo is a growing automated blogging platform that allows you to target a specific niche in individual Websites called lenses. The benefit, David says, is that Squidoo allows for a much more specific approach to a single topic or set of keywords. Squidoo also has affiliate and advertising programs built right in allowing you to monetize your pages as well as using them to promote your business or Website. But be ware. On a personal note as a member of the Squidoo community, I know that Squidoo has begun carefully policing itself and developing a very specific notion of what it considers "junk sites". Among these are sites that repeatedly link to the same page elsewhere on the Internet obviously being used to funnel traffic toward a specific product. Not only is this kind of behavior a bad idea for search ranking purposes but the Squidoo community is likely to punish it as well perhaps by scrapping offending sites.