BizSugar.com › Online Marketing › Online Marketing Needs Consistency to Succeed

Online marketing and the components that make up an integrated online marketing campaign (social media, SEO, content marketing, link building, reputation management, etc) don’t qualify as “set it and forget it” tools. Sure, there are tools to automate some of the daily tasks of online marketing, such as linking your Facebook page to your blog RSS feed so new posts are automatically shared, but that doesn’t mean you can automate your entire online marketing campaign. When you put your online marketing on autopilot, you are no longer giving it your best and things can start to slip through the cracks. Above all, an online marketing campaign needs consistency and that means that you have to stay involved!