We build websites, all day, every day. And I think we do one heck of a job. Our clients love our work and send us lots of referrals. Does this mean that each one of those websites instantly made our clients millions? No, of course not.

A website without traffic is worthless. So, what then? Do SEO, do Social Media, and do Content Marketing, right? Not really.

The other day I was discussing with a client their struggles with attracting qualified traffic and getting conversions. They were doing some PPC and a little content marketing through their blog… but were convinced they weren’t doing these things the best way possible.





Comments


Written by BChignell
3666 days ago

Great article, thanks for sharing!



Written by harshit
3671 days ago

Interesting, but need some time to read it.



Written by lyceum
3671 days ago

Jon: You have created a stellar post that I will use when I present my idea of a social media plan to potential clients. I give credit to two books when you create a plan, Groundswell and Power Friending. There you could learn about P.O.S.T and ABC-rule. I add my perspective to the creation by talking about goal setting and how you achieve values in your life. Without a solid foundation of business philosophy, you plan will fail.



Written by bloggerpalooza
3673 days ago

Everything needs proper planning. Without a proper plan, your company will go down if flames.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!