The 10 Biggest Branding Mistakes Businesses Make

Posted by inventoryninja under Online Marketing
From http://www.business2community.com 3559 days ago
Made Hot by: jimmy2tons on October 6, 2014 8:52 pm

Brands, brands, brands. If you haven’t yet noticed, brand building is what we’re all about.
Our agency has been doing it for quite some time, and after creating hundreds of competition-crushing brands we’ve uncovered a number of winning secrets. We’ve also seen time and time again true recipes for disaster; surefire ways to curtail success and literally sell yourself short.
So without further adieu, here’s ten of the biggest brand blunders that businesses make:

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Comments

Written by AngelBiz
3557 days ago

Very interesting ideas and agree with all of them. Branding is a very delicate and complicated element of the business. Done right it can do wonders, like Apple. One thing I would say is that just branding your business externally will not help you. All aspects of the business need to support the brand with actions that align with what the brand stands for.

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