BizSugar.com › Online Marketing › Use SEO with Your Trade Show Marketing

SEO is a form of online marketing and displaying at a trade show is considered offline marketing, so how the heck do you get any SEO benefit out of a trade show? Easy. It’s important to always have SEO on the brain when launching any marketing initiative, including offline marketing. The best SEO link building strategy integrates every aspect of your marketing, not just what you’re doing online. Trade shows, and really any event that you participate in or sponsor, can help with your link building before, during, and after.