BizSugar.com › Online Marketing › What Makes Email Marketing So Effective

In the area of online marketing, there are many different tools that you can use. Pay-per-click campaigns, banner ads, article marketing and email marketing are just a few of the options that you have available. Of the most prominent marketing methods available, email marketing is one of the most effective strategies that you can apply to your business. Why exactly is email marketing such a powerful way to market to your customers? Lett’s talk a little about how it works.