BizSugar.com › Online Marketing › Why It\'s So Hard To Market On Twitter

Twitter is one of the major social platforms where marketers are attempting to encourage leads and sales. Sadly, most fail, not so much because they are incompetent, but the nature of streaming social media is such that the reach of ads is much smaller than it appears.

Read why the basic structure of Twitter militates against success, and decide if it is worth your time and effort.