BizSugar.com › Products and Services › Google, Apple to Spar in Mobile Augmented Reality

Google and Apple are set to tussle in mobile augmented reality, pitting the iPhone versus Android handsets, according to ABI Research, which sees a $3 billion AR market.Google and Apple meet on several battlefields in the mobile computing war, but there is one big front where the rivals have yet to show their weapons: mobile augmented reality.Mobile augmented reality (AR), which comprises the overlay of information on real-world views seen through a mobile phone's camera viewfinder, is the window to the Internet of Things, where real-world objects have data associated with them.