BizSugar.com › Products and Services › Solving the Small Business Mobile Dilemma

According to the latest Small Business Success Index sponsored by Network Solutions and the University of Maryland ( released March 2011), most small business owners are aware of various mobile marketing activities, the best known including: sending text messages to customers about a promo (73 percent) and listing the company on a location-based website (68 percent). Most owners are aware of other applications, including creating their own mobile website, placing ads on mobile websites, and creating their own apps for their business. While awareness of mobile marketing activities is high, usage is low.