BizSugar.com › Public Relations › Content Marketing VS Public Relations (Infographic)

Public Relations (PR) and Content Marketing are two very related work but are entirely different from each other in terms of usage, cost, reach and success measurement. At the same time, PR and content marketing basically have the same end goal: relay brand’s message to the public. To fully understand how different, they are from each other, it is essential to know each concept’s definition.