BizSugar.com › Public Relations › Got an Appointment with a Journalist? Here’s What To Do Before the Interview

Congratulations! You made sure that reporters can reach you, you strategized reasons for them to want to talk with you, and now you have an interview lined up with a journalist from a relevant media outlet. Many companies never make it this far, so you’ve accomplished quite a bit. Now all you have to do is not blow it.