BizSugar.com › Public Relations › What to Expect in the Land of TV Guest Interviews

Appearing as a guest on television is an important part of your marketing strategy for becoming a well-known expert in your field. To have a successful TV interview, where you’re able to focus on your message and be completely undistracted, it helps to understand the actions being performed by the crew when they’re setting up for your interview, and their terminology which may be completely foreign to you!