Pitching a VC: Why Financials Matter - VentureBlog | Small business news; tips; networking

Posted by sundaydriver under Raising Capital
From http://www.ventureblog.com 4364 days ago
Made Hot by: Monsieur Eraser on December 15, 2012 12:54 am

I was once being pitched by a very smart entrepreneur who, when he got to the slide about his companies financials, said "I made all of this up, but here you have it." On the one hand, it was an pretty flippant approach to a relatively crucial aspect of his...

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Comments

Written by Dave Hubbard
4358 days ago

The financial assumptions are an opportunity for the entrepreneur to demonstrate a deep understanding of their target market and a solid business acumen. It also gives the entrepreneur an opportunity to discuss risks (downside) and opportunities (upside), like a SWOT analysis. A good job here could help keep the deal moving forward.

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