The series is essentially a collection of interactive online seminars designed to help brands understand what great value the popular tablet has as a marketing tool.

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Written by elainerogers
4490 days ago

Hi Aidan,

There are many iPad users out there who disagree that the iPad is a business tool. So it's great to see Apple taking this head on in a pro-active way.

While in London last year, I attended a couple of their sessions in their stores (like these - http://concierge.apple.com/wor... however, I was very disappointed with the lack of knowledge of the "expert". He simply wanted to show me the "cool" things, even though both sessions were geared at business users.

I haven't tried them since, so hopefully these online seminars will be better presented. Did you attend the first one?



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