B2B Sales Techniques for a Digital World

Avatar Posted by bitterbusiness under Sales
From https://thebitterbusiness.com 3116 days ago
Made Hot by: advertglobal on May 3, 2016 9:15 am
The buyer’s journey is changing sales models and how B2B sales teams sell. Sales 2.0 as a sales technique has been around nearly ten years now but still many companies struggle to embrace it. If you are in B2B sales then Forester projects that over the next four years, 1 million B2B sales people will be replaced by self-service e-commerce. Those that want to have a long term career in sales will have to up-skill and move away from transactional selling while companies will have to embrace a sales model along with sales processes that adds value to the buyer’s journey.





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