What motivates people to buy? This post at HomeBasedBusiness.com talks about what makes people go for a competitor instead of you, especially if you're sure you've got the better product. It turns out looking at the quality of your product might be the wrong way to look at competitiveness. Other more basic factors may affect whether a customer goes with you or someone else. Read the full post to determine what may be motivating your sales prospects.
What Motivates People to Buy?
Posted by ShawnHessinger under SalesFrom http://www.homebasedbusiness.com 5544 days ago
Made Hot by: HeatherStone on September 10, 2009 1:21 pm
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5541 days ago
5543 days ago
This also reminds me of another story. There was one particular clothing brand that used "shock" advertising once in the past, positioning themselves as racists. It was a popular brand at the time. As far as I know they only did one such advertising campaign, but I still refuse to buy it even if it is on sale... and also continue to tell friends who wear it about what this brand once stood up for. :)