Here is Pierre DeBois's post on our podcast conversation in September, 2014:

The talk Martin and I shared featured a philosophical treatise of analytics against the Trader Principle, a philosophy advocated by Ayn Rand, author of Atlas Shrugged. The trader principle declares the idea of individual justice through your trade – your ability to earn from your skills and offering.

This concept dovetails into some of the underlying principles of analytics. Measurement is at the core of analytics, but analytics also reflects as an indicator of what you’ve earned online. Dimensions in a dashboard are sources for the metrics examined, where the metrics occurred or where they were “earned” online.









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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!