BizSugar.com › Social Media › An introduction to Google+ and its SEO benefit

Small business owners looking to develop an SEO strategy should think local and use Google+ and Authorship.

If you’re trying to market your business within a specific area, here’s a quick refresher on why you would choose a local SEO strategy. Local SEO works best for companies looking to increase traffic to their brick-and-mortar stores, have a local presence and generate the majority of sales within certain geographic barriers. If this description resonates with you, then a localized SEO strategy is the way to go.